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Bass Pro Shops Memphis teaches kids to fish June 13-14 and June 20-21

WHAT: Media are invited to experience kids and families catching a fish for the first time at Bass Pro Shops Memphis's "Gone Fishing" event.

The nationwide program is part of Bass Pro Shops' commitment to inspiring young people to put down their digital devices and discover the outdoors. Last year, 100,000 people caught a fish at Bass Pro Shops, many for the first time.

The free events take place on weekends June 13-14 and June 20-21 from noon to 5 p.m. with the goal of introducing people of all ages to one of America's favorite pastimes -fishing.

Free, in-store offerings include:
-Catch-and-release ponds: Kids and families will have the opportunity to catch their first fish, learn easy techniques or fine-tune their fishing skills
-How-to seminars: Local destinations, choosing the best gear & equipment, how to make fishing fun for the kids!
-Giveaways: The first 100 customers per day to visit the fishing department will receive a special gift
-Special discounts: Customers who bring in a used or new video game will receive a discount on a rod and reel combo

For more information, visit www.basspro.com/gonefishing.

WHO: Kids and families
Bass Pro Shops fishing experts

WHEN: Saturday, June 13, Noon - 2 p.m.
Advance interviews are available upon request

WHERE: Bass Pro Shops Memphis
6140 Macon Rd.
Memphis, TN 38134
       
About Bass Pro Shops
Bass Pro Shops, which specializes in outdoor fun, operates 93 retail stores and Tracker Marine Centers across America and Canada that are visited by more than 120 million people every year. Bass Pro Shops stores, many of which feature restaurants, offer hunting, fishing, camping and other outdoor gear while their catalogs and website serve shoppers throughout the world. The company's Tracker Marine Group (http://www.trackermarine.com/), a leading brand of fishing boats for more than 37 years, manufactures and sells a variety of boats for fishing and cruising. Family fun is on tap at Bass Pro Shops resort Big Cedar Lodge (http://www.bigcedar.com), voted by Travel + Leisure as one of the top 50 Best Hotels for Families in the U.S. For more information, visit http://www.basspro.com/.  To request a free catalog, call 1-800-BASS PRO.  Follow us on Facebook at http://www.facebook.com/bassproshops.


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